Funnel Fortunes works because it fixes the core problem most people have with funnels: they’re trying tactics without a clear map. The ebook breaks everything into the three main stages—Top, Middle, and Bottom of Funnel—so you know exactly what each part should do and where leads are slipping away.
It’s built to convert by going beyond theory into specific, ready‑to‑use ideas for content, emails, offers, and follow‑ups at every stage. You see concrete examples of TOFU lead magnets, MOFU nurturing, and BOFU offers and CTAs that make saying “yes” feel easy.
Funnel Fortunes also keeps things practical with a few simple metrics—like opt‑ins, engagement, and conversions—so you can improve based on real data, not guesses. That mix of clear structure, actionable steps, and light analytics is what helps turn more visitors into paying customers.